I went from being a producer to an agent, and both of those are, like, uh, what? You connect people to people? You - yeah, so, the producer, at the J - Japanese side producer, is in charge of selling the game the best it can be sold. So, the producer looks over the commercial. The producer looks over the marketing plans, works with the sales teams. Um, the producer also talks to the director, who of course makes the game, tries to suggest what are the key pieces of the game that need to be in there for the game to be competitive in the market. Uh, there was something called the producer veto, which you could use. The producer was one level above the director, and the producer could say this game must have multiplayer. I don't care if you're te - you're telling me it's a single player game. Right now, multiplayer games are generating 150% more revenue. It must have multiplayer and you need to build it. Uh, you could use that. You could put your foot on the floor - or put your foot on the ground and say this is the way it is. Uh, but you know, if you did that, you would create more tension between the - the director making the game and - and yourself. Uh, a good example is the director's in charge of making the best game that they can. If the Metacritic is high and the game doesn't sell, it usually means the producer didn't do their job. If the game has a low Metacritic and the game sells well, it usually means the producer did do their job. So, it's everything on the periphery, uh, as well as the overall key game features, back of box, unique selling points, et cetera, that it - that the producer was in charge of.
