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So, you have to grab-in order for your game to be noticed you have to go and identify certain elements that’s going to be eye catching. And, uh, also it’s-also the name has to be eye catching. Then, what is behind that? You don’t care. It is because, uh, for example, again, like Papo Yo, no matter how much the description, uh-it doesn’t matter how much the- In Papo Yo, like, it wouldn’t matter how much-I don’t know. I’m trying to find the words in-in-in Spanish and do the translation. So, in Papo Yo it would have been really difficult to write a description that people would have identified and understood because it was so new; it was so different. It was a game that it was about an emotional, transformative experience. And if you write that you sound like you’re a pretentious asshole, so. But it-it-it is. It is, for example, you’re the-if you have an abusive relationship in your house, in your childhood, this game will give you to that transformative journey. If you haven’t you may not like the game. Game genres are completely broken; they’re terrible. They’re-it is a sport games, action adventure games and these, like-they do not define, at all, what-what is in that game. Define, uh, Papo Yo-there is no category. Papo Yo is a drama game. So, suddenly game genres are not evolved enough still to-to-to be able to-to keep a good enough, uh, read out of what the experience could be at the end. But it’s really funny because some people, like, uh, just like puzzle adventure games and I’ve got some letters from some people that they downloaded the game, they didn’t know what to expect, they started playing and, boom, they realized that they’ve been hiding for years, that they had an alcoholic person in their family. And, it’s beautiful. I think it’s better because so many people are so afraid to talk about, uh, their issues that the only way to talk about it is if they just find it by mistake.
